Enhancing data usage and collaboration with Redslim SPRINT

Our client, a global personal care company, had access to rich data from 40+ markets, but they were not able to engage their audience with their reports. They needed a solution that could redesign their reports and increase data usage to improve collaboration among different teams.

They partnered with Redslim to leverage our activation and reporting expertise and SPRINT, a powerful online front-end that allows users to create, share, and collaborate on reports. Redslim worked with the client to define different personas and understand their needs, and then created a full set of online reports customized for brands and regions. The reports were presented in a more user-friendly and interactive way, with features such as filters, drill-downs, and comments. What is more, Redslim also provided training and support to the client to ensure a smooth adoption process and a continuous improvement of the reports.

As a result, the client increased the number of end users. Using the easy sharing of reports via URLs, the client established new collaborations among different teams.

Solution

Redslim helped to redesign the reports and increase data usage with SPRINT. The reports were customized for different personas and presented in an interactive way. The client was able to engage more end users and establish new collaborations.