Enabling partnerships with suppliers with consolidated data

One of the largest French retailers wanted to strengthen their global sales team and engage in impactful alliances with their suppliers across different countries and categories. They needed access to reliable market data to share with their suppliers and define common strategies for growth.

They faced challenges with the usability of the market data from different agencies and sources. The data was required manual consolidation and customization for each supplier and market. This process was time-consuming and labour intense, preventing the sales team from focusing on the value-added discussions with their suppliers.

To solve these challenges, our teams helped the retailer to collect, integrate, and format the market data from various countries and agencies, and make it available for their global sales team in tailored reports. We also ensured that the reports can be customised to include the channels and banners relevant to each supplier, so that the discussions were always to the point and data-driven.

As a result, the retailer was able to leverage their market data and establish strategic partnerships with their suppliers. They were able to collaborate on supply chain improvements, sales initiatives, and category management, and generate value for both parties.