An unsung hero of AI: why data foundation matters
Build AI you can trust: AI success starts with solid data foundations you can trust.
Build AI you can trust: AI success starts with solid data foundations you can trust.
By reka.toth
For most consumer-packaged goods (CPG) companies, visibility, placement, and product performance – both on the physical and on the digital shelves – are probably the strongest predictors of how they compare to the competition. Yet, many of them struggle to cut through the noise of competing products, shifting consumer preferences, and fragmented retail ecosystems. The key to winning at the shelf lies in data.
As we look ahead, future trends in data harmonization are reshaping how leading consumer packaged goods (CPG) and consumer health care (CHC) companies manage their data. It’s no longer enough to align basic attributes like product category or brand name. The new trend is all about sophistication, scalability, and intelligence.
Retail media has become one of the most influential channels in global advertising, with brands now investing over $150 billion annually. For CPG and Consumer Healthcare manufacturers, retail media is no longer a nice-to-have optional budget line; it has become a strategic lever, influencing portfolio visibility, price negotiations, and even SKU survival on retailer
By reka.toth
Analytics teams find themselves at a paradoxical crossroads. They’ve got more data than ever but still struggle to find actionable insights and convert raw data into strategic decisions. Because AI is rapidly changing the industry and business demands are shifting, leaders are questioning the way research teams operate and what they deliver.
Redslim, a specialist in end-to-end data management, today announced the strategic acquisition of CatMan Solution, known for deep retailer data harmonization and visualization, to form a combined powerhouse in data management and analytics.
Redslim and HMR have announced a strategic partnership. This collaboration will bring healthcare knowledge to life, empowering healthcare and pharmaceutical companies with actionable insights and informed decision-making.
This collaboration between Redslim and Databricks allows Redslim to reinforce its solutions with proven technology, establishing a resilient and future-ready foundation across its services.
To stay competitive — and protect value — companies need to rethink pricing as a connected, strategic capability.
Redslim and Stackline have announced a strategic partnership. This collaboration provides global CPG and CHC brands with a high-fidelity, 360-degree view of category performance—equipping them to make smarter, faster decisions in an increasingly competitive marketplace.