Astorg Mid-Cap to invest in Redslim in partnership with its Founders and Management team
Astorg, a leading Pan-European private equity firm, is pleased to announce that it has signed a binding agreement to acquire a majority stake in Redslim (the “Company”) from its Founders, Eric Bensimon, Alberto Alcaniz, Soren Altmann and Patric Mezei (the “Founders”), who will re-invest significantly in the business.
Redslim and Kantar collaborate to unlock data potential for CPG and Retail industry
Redslim, known for its expertise in maximizing data consumption, has today announced a new data partnership with Kantar’s behavioural research division, Worldpanel.
Navigating effective data management in a dynamic environment
Consumer behaviour is in the middle of a massive transformation – one that has only further accelerated in our post-COVID era. These changes led to the rise and increased importance of niche data agencies, particularly as they cover the quickly expanding channels beyond conventional brick and mortar.